We’re glad you asked. Or maybe you didn’t. Whatever the case, you’re here now so let’s get into it.
Simply put, Martechniques is centered around educating communities about marketing techniques and marketing technologies.
Continue reading to see what exactly we mean by that.
According to Indeed’s blog What Are Marketing Techniques?, here are 14 to consider:
Now to make it just a bit more broad:
WHEW! That’s a lot of techniques and overwhelming to many who are just getting started.
Our goal is to help people learn how to choose and implement the best methods to grow whether it be a business, a dope organization making a positive impact locally, an award-winning personality, or art that will inspire the masses.
If you already have the capital to bring someone in, then we want to connect you with the best person (or people) for the job. Stay tuned to learn how.
At Martechniques, we monitor trends in advertising and marketing and how they affect communities. In the Bay Area, we noticed many staple, local, and family-owned restaurants without an online presence didn’t survive the pandemic. Most patrons worked from home and used delivery services to stay fed. If you were a small mom-and-pop restaurant that relied on walking traffic to keep the lights on, then chances were you were running most of the operations and unable to stay fully staffed, so the added headache of implementing those pricey delivery services wasn’t possible. There was no way to compete with chain restaurants having budget and teams to manage these technical operations.
That’s just one example.
I get it. You’re probably thinking, “Marketing techniques and strategy are already daunting as F#$*! Now you want me to consider technology too!? Using my precious time and money to do what?! Ay Dios mío.”
Stay hopeful. Here at Martechniques, MarTech (Marketing Technology) is a big friend to us and we look forward to bringing our knowledge and expertise to people trying to figure it out with affordable how-to guides and workshops. That is until they’re ready to pay someone to maintain this aspect of course 😉
Are you a contract/freelance marketer or creative, agency, or tech company looking to partner with us? Drop your email here and you’ll be the first to know when we launch our partnership program!
